slogan

Definitions

  • WordNet 3.6
    • n slogan a favorite saying of a sect or political group
    • ***
Webster's Revised Unabridged Dictionary
  • Interesting fact: In 1929, the Coca-Cola slogan was "The Pause That Refreshes."
    • Slogan A distinctive motto, phrase, or cry used by any person or party to express a purpose or ideal; a catchphrase; a rallying cry.
    • n Slogan The war cry, or gathering word, of a Highland clan in Scotland.
    • ***
Century Dictionary and Cyclopedia
  • Interesting fact: Ivory soap slogan "99-44/100% Pure" was cleverly invented by Harley Proctor who with the help of chemists determined that Ivory soap was only 56/100 pure. Proctor simply subtracted 56 from 100 and came up with "99-44/100% Pure"
    • n slogan The war-cry or gathering word or phrase of one of the old Highland clans; hence, the shout or battle-cry of soldiers in the field.
    • n slogan Figuratively, the distinctive cry of anybody of persons.
    • ***
Chambers's Twentieth Century Dictionary
  • Interesting fact: Coca-cola used to use the slogan "Good to the last drop," in 1908. This slogan was later used by Maxwell House
    • n Slogan slō′gan a war-cry among the ancient Highlanders of Scotland.
    • ***

Quotations

  • Walter Benjamin
    Walter%20Benjamin
    “The art of the critic in a nutshell: to coin slogans without betraying ideas. The slogans of an inadequate criticism peddle ideas to fashion.”
  • Herbert Clark Hoover
    Herbert%20Clark%20Hoover
    “The slogan of progress is changing from the full dinner pail to the full garage.”
  • Gabriel Heatter
    Gabriel Heatter
    “More power than all the success slogans ever penned by human hand is the realization for every man that he has but one boss. That boss is the man -- he -- himself.”

Etymology

Webster's Revised Unabridged Dictionary
Gael. sluagh-ghairm, i.e., an army cry; sluagh, army + gairm, a call, calling
Chambers's Twentieth Century Dictionary
Gael., contracted from sluagh-gairm, an army-cry.

Usage

In literature:

It looking forward to the presidential campaign of 1888 the Democracy had no difficulty in selecting its leader or its slogan.
"History of the United States, Volume 5" by E. Benjamin Andrews
The tocsin sounded, also the slogan.
"The Wit and Humor of America, Volume IX (of X)" by Various
The "two streams" slogan is now the Nationalist battlecry.
"An African Adventure" by Isaac F. Marcosson
In both their slogan guided them, for every clan had its own war-cry.
"An Historical Account of the Settlements of Scotch Highlanders in America" by J. P. MacLean
I might paraphrase the slogan of the Robber Barons of the middle ages.
"The New Avatar and The Destiny of the Soul" by Jirah D. Buck
The slogan was 'going north.
"Negro Migration during the War" by Emmett J. Scott
One of his most frequently repeated slogans was that if Anna could stick it out, he could.
"Rope" by Holworthy Hall
In the later phases of the rebellion the slogan of the British soldiers was, 'Remember Jack Weir.
"The 'Patriotes' of '37" by Alfred D. Decelles
And that's our slogan all the time, 'Speed, with care!
"Motor Boat Boys Down the Coast" by Louis Arundel
Russia for the Russians is the slogan of this group.
"Ivory Apes and Peacocks" by James Huneker
***

In poetry:

Then speedilie to wark we gaed,
And raised the slogan ane and a',
And cut a hole through a sheet of lead,
And so we wan to the castel-ha.
"Kinmont Willie" by Andrew Lang
Though out of the darkness they call the aid
Of the evil forces of Sin,
We utter our slogan unafraid—
They shall not win, they shall not win.
"They Shall Not Win" by Ella Wheeler Wilcox
It rises over the shriek of shell,
And over the cannons' din:
Our slogan shall scatter the hosts of Hell—
They shall not win, they shall not win.
"They Shall Not Win" by Ella Wheeler Wilcox
Whatever the strength of our foes is now,
Whatever it may have been,
This is our slogan, and this our vow—
They shall not win, they shall not win.
"They Shall Not Win" by Ella Wheeler Wilcox
If that is so, then I believe a little in Providence pro-
tecting the innocent.
But it sounds so amazingly like a slogan
A yell of triumph as you snatch my scalp.
"The Mosquito" by D H Lawrence
Forget we now our pride, our slogans loud
Give us the work you have for us to do,
That we may sooner mingle with the crowd
And take our place beside the men of blue.
"Envoi - I" by Robert A Donaldson

In news:

DES MOINES — "The Other White Meat" has another slogan.
HSUS sues over 'white meat' slogan.
"Keep Austin Weird" is a popular slogan around town.
American business needs a new slogan: think outside the office.
Recently, I've been seeing the slogan "Don't Burn My Flag" in various places.
It's the sunny side of the Alps, as the Slovenia tourist slogan says.
Presidential politics can get very ugly, but in the current contest I don't think we've heard any slogans as vicious as the one leveled in 1972 against George McGovern, who died this past weekend at age 90.
Protesters chant slogans during a demonstration in Tahrir square in downtown Cairo, Egypt, Sunday.
Protesters shout slogans with a Greek flag reading: "Not for sale" before a conference of Greek and German mayors in the northern Greek port city of Thessaloniki, Thursday, Nov 15, 2012 THE CANADIAN PRESS/AP, Nikolas Giakoumidis.
Slogans during a protest Thursday against drone attacks.
Gay rights advocate Booker Garrett, of Manhattan, chants slogans during a rally for same- sex marriage in New York in June.
We strive to live by the slogan "Home of the Royal Treatment".
You have to love their slogan: "Think, Drink, Think".
Think of an original slogan.
Berg , who created TV's Friday Night Lights, is accusing Mitt Romney of plagiarizing a phrase from the show to use as a campaign slogan.
***

In science:

In a slogan, “being strongly closed ” is an intrinsic propert y of a type x (namely, independent from the ambient space A).
O-minimal spectrum
We should emphasise however that, while this slogan summarises the general idea, the exact notion of “stability” needs to be specified, and this specification can be considered as part of the problem.
Stability, birational transformations and the Kahler-Einstein problem
Theorems for Free!” (Wadler 1989) is a slogan for a technique that allows to derive statements about functions just from their types.
Improvements for Free
As a slogan, we shall partially ourselves contradict it, b y arguing that “there are enough test functions, provided we let B vary ” (cf.
Commutative monads as a theory of distributions
The usual slogan is that we have to choose “one half ” of the set of all functions on S using some “polarization” conditions.
Quantization and ``theta functions''
***